Our Core Values

In just 40 minutes, CORE40 delivers a full-body workout like no other — a workout that utilizes over 600 muscles per session to increase strength, balance, agility and flexibility. A workout that leaves your body lean, lithe, and resistant to the stress of everyday life. Practiced regularly, the CORE40 workout will increase your physical STRENGTH dramatically as it changes your body. Simply put, we offer the most effective, TIME efficient workout on the planet. Our small, music-inspired group classes promote a sense of camaraderie with those around you, a place to make a CONNECTION with others who, like you, are inspired to evolve their health.


Change your body. Create a stronger version of yourself. Starting at your CORE.

The Workout

Three Great Options

  • core40

    Evolve beyond Pilates. Our core-focused, full body workout on the revolutionary Megaformer “M3” will build strength, tone the body, increase balance and flexibility. All in just 40 minutes. Trust us. It doesn’t get any better than this.

  • corecombo

    Get ready for the best of both worlds… Our combo classes fuse lower body-focused Cycle training with our fundamental core-focused strength training. Sweat, strengthen, tone, burn. Get it all here.

  • corecycle

    Inspired endurance training at its finest. Our 40-minute Cycle classes elevate the traditional climb into a heart-pounding, shirt-drenching, fat-burning cardio grind to the top of the mountain.






  • first-class-10
  • intro-month


  • 1-session
  • 5-session
  • 10-session
  • 20-session


  • 12-session
  • unlimited-autopay
  • 10pk-rolling
  • 1month-unlimited
*Autopay packages automatically renew after completion of initial minimum. Email CORE40 to change/cancel autopay option after the 3-mo or 3-pk minimum. See autopay language for more details.

The Team


Choose your spot

San Diego

  • Solanaweb


    Solana Beach [SD]

    437 South Highway 101 Suite 201,
    Solana Beach CA 92075
    Phone: 858.956.9500 MORE INFO >
  • LittleItalyweb


    Little Italy [SD]

    Downtown/Little Italy
    McClintock Building,
    1202 Kettner Blvd, Second Floor,
    San Diego, CA 92101
    Phone: 858.956.9500 MORE INFO >
  • CVweb


    Carmel Valley [SD]

    Carmel Country Plaza
    12750 Carmel Country Road,
    Second Floor
    San Diego, CA 92130
    Phone: 858.956.9500 MORE INFO >

San Francisco

  • Nobweb


    Nob Hill [SF]

    1390 Larkin Street
    San Francisco, CA 94109
    Phone: 415.776.CORE [2673] MORE INFO >
  • SoMaweb


    South of Market [SF]

    884 Folsom Street
    San Francisco, CA 94107
    Phone:415.776.CORE [2673] MORE INFO >
  • LowerPacweb


    Lower Pac Heights [SF]

    1807 Divisadero Street
    San Francisco, CA 94115
    Phone: 415.776.CORE [2673] MORE INFO >
  • Noe Mission


    Noe-Mission [SF]

    3726 Cesar Chavez Street
    San Francisco, CA 94110
    Phone: 415.776.CORE [2673] MORE INFO >
Studio Cover


All the news that’s FIT to...

  • NoCo locals are clamoring online to reserve a spot for these intense, total-body sculpt sessions, But CORE40 is not an impersonal sweat factory–we love the local feel of the instructor saying, “turn to face the 101.” We love that eight-months-pregnant women are taking class. We love the music and the MP4 Megaformer beds. Most of all, we love that it’s only 40 minutes. 437 South Highway 101, Solana Beach; new studios coming to Carmel Valley and Little Italy.
  • An April 6 fund raiser for Solana Beach schools announced the partnership of CORE 40 and world-renowned photographer Aaron Chang. A grand opening was held for the new business, Core40 Studios. Guests enjoyed food, drinks, music and a special gallery viewing of Chang’s work.
  • Bike or spin at the Del Mar Fairgrounds Nov. 3 to fight ALS – In honor of his father who is battling amyotrophic lateral sclerosis (ALS), local resident and Core40 owner Dean Grafos will spin for a cure on a stationary bike during the second annual “Bike 4 Mike” fundraiser on Sunday, Nov. 3, at the Paddock Arena in the Del Mar Fairgrounds.

    Read the full article here

  • CORE40 opens in Carmel Valley – Due to overwhelming demand for Solana Beach-based CORE40 , owners Dean and Lisa Grafos recently announced their newest studio to open in Carmel Valley. Recently named the top workout in North County by San Diego Magazine, this innovative, 40-minute workout is designed to produce immediate core and total body strengthening through its unique Megaformer-based approach, according to Grafos.

    Read the full article here

  • Fitness studio owner cycles 12 hours for a cause – The owner of a Solana Beach fitness studio recently took the ride of his life to symbolically experience the life-changing events of his father, who was diagnosed this past spring with amyotrophic lateral sclerosis, also known as ALS and Lou Gehrig’s disease. Dean Grafos rode a stationary bike from 6 a.m. to 6 p.m. on Dec. 17 at his Sculpt Pilates studio to help increase awareness of the disease, for which there is no known treatment or cure.

    Read the full article here


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